This sounds reasonable until we look at the evidence from four cohort studies published since 2006 which reported on whether reducing smoking, as opposed to stopping smoking altogether, reduces the risk of early death
a cigarette for the hour of conception
Thats rather cool
Dukes risk-taking investment in the newfangled machine-made cigarette, so the story goes, displaced the pricey, hand-rolled variety offered by his stodgy competitors
Given the strong link between smoking, cancer, and cardiovascular disease and evidence that quitting smoking at any age diminishes this risk, even small increases in absolute quit rates can have a substantial population-level impact on reducing the incidence of smoking-related disease, mortality rates, and associated healthcare costs
For instance, a warning that smoking causes Type 2 diabetes is accompanied by a graphic of a finger being pricked by a glucose monitor